Many years before I became an author, I worked as a marketing and communications manager, crafting messages for large and small companies, primarily in the tech industry. I enjoyed the profession and found it rewarding, at least most of the time.
Writing was always a cornerstone of my responsibilities during that period of my life, and I learned many best practices, which I frequently use today as an author. For example, I learned to be concise, limit unnecessary superlatives, use proper grammar, and captivate readers regardless of the topic.
Although good writing is always essential, whether for promotional marketing material or a fantasy novel, I quickly learned that writing fiction was an entirely different ballgame.
Continue reading “The Bond Between Author and Reader”
